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What is the True Financial Value of a Brand?

Mar 31, 2017


No matter how great your service or product is, if it isn't accompanied top-notch branding, then you're not going reach your full potential. The basis for a brand's worth is most ...

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What is Guerilla Marketing and How Can It Help My Brand?

Mar 31, 2017


Guerilla Marketing is a type of advertising strategy that is centred around inexpensive, unconventional marketing tactics that produce maximum results. This innovative advertisin ...

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Is the Traditional Communications Agency Model Broken?

Mar 7, 2017


Because of the recurrently changing face of the communications industry, marketing and advertising are no longer just about lists of deliverables, and companies now need a full-t ...

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